Friday, February 02, 2007

Today's Cartoon: Marketing Campaign Causes Security Scare in Boston

While there are plenty of things about this story which I find amusing; I think the most ridiculous aspect of this whole incident was the fact that the mainstream media deemed it necessary to censor-out the "middle finger" of a cartoon character that was depicted on a "lite-brite". Perhaps, as was the case with the Boston police department, this was merely an overreaction on the part of the press. Or, they figured that since they had wasted so much time speculating and fear mongering, the "hand gesture" was the only sort of "pay-off" they had to work with. I mean, who knew that four tiny light bulbs could be so controversial?

Despite the panicked reaction of Boston authorities, the bomb scare turned out to be nothing more than a guerrilla marketing campaign for the animated series "Aqua Teen Hunger Force". Now, one would think that since it was all just a big misunderstanding and nobody got hurt, everyone could have a bit of a laugh at the absurdity of the situation; and while the two "suspects" certainly are, I have a bad feeling that they are about to be made examples of.

The one thing I've noticed about public officials (particularly those in the United States) is that they have an extremely difficult time admitting when they are wrong. Instead, they'll usually adjust the context of the situation, warping reality until it custom fits their argument like a glove. The bottom line is that the city of Boston was made to look ridiculous by the way its officials reacted to a marketing campaign that had been ongoing for weeks; and in other cities across the country. Of course, this is not something that can be admitted to, which is why the two guys responsible for planting the devices will probably end up in Gitmo, in order to help the authorities save face.

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